Augmented Reality Shopping Experiences coming to a store near you

Have you ever wandered aimlessly down aisle after aisle  looking for laundry detergent? There’s now an app for that, and boy is it a cool one.

Google’s Project Tango helps technology analyze its environment to give it context in time and space. Yeah, I don’t really understand it either, but the result will be apps that use our locations and surroundings to improve our real-time experiences (translation for vendors: to get us to buy more stuff).

You really should watch this short video to see how one application of Project Tango will change the way you shop forever.

Read more here.

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